Build a presence on platforms like Instagram, Facebook, LinkedIn, and Twitter. Post engaging content, share stories, and interact with your audience regularly.
Create a simple email list and send out regular newsletters, promotions, or updates. Tools like Mailchimp offer free plans to get started.
Write blog posts, create infographics, or share how-to videos related to your business. Content marketing helps establish authority and attract organic traffic.
Form partnerships with complementary local businesses for cross-promotion. This can be a mutually beneficial way to increase visibility in your community.
Set up and optimize your Google My Business profile to improve local search visibility. It’s free and increases your chances of showing up in local searches.
Encourage existing customers to refer new ones by offering incentives such as discounts or free products. Word-of-mouth can be highly effective.
Offer value through free webinars or in-person workshops. This helps showcase your expertise and build relationships with potential customers.