Prime Highlights:
- Morocco has launched a new support framework to strengthen very small, small, and medium enterprises, with a clear focus on boosting investment and creating jobs nationwide.
- The initiative places special emphasis on empowering young entrepreneurs and promoting balanced regional development through targeted financial support.
Key Facts:
- The program can fund up to 30 percent of total project costs, helping new and expanding businesses grow more easily.
- Settat province has been identified as a key beneficiary, thanks to its strong agricultural and industrial potential.
Background:
Morocco has introduced a new support program for very small, small, and medium businesses, aiming to boost investment and create more jobs across the country.
Delegate Minister for Investment, Convergence and Public Policy Evaluation Karim Zidane highlighted the importance of the initiative during the seventh stop of a regional information caravan held in the Casablanca-Settat region. He stated that the new framework is designed to implement the Investment Charter in line with Royal Directives that prioritize economic revitalization, private-sector growth, and balanced territorial development.
Zidane said the framework focuses on supporting young entrepreneurs and using the strengths of each region. The program can cover up to 30 percent of project costs to support new and growing businesses. Settat province was highlighted for its strong agricultural and industrial potential.
Settat Governor Mohamed Ali Habouha said the information caravan plays a practical role by directly addressing the concerns of small business owners and providing clarity on the mechanisms introduced by public authorities. He said that although Morocco has made strong progress in building airports, ports, and highways, the private sector continues to play a key role in creating jobs and generating wealth.
Habouha also highlighted the contribution of the National Human Development Initiative in supporting local economic projects. He noted that Regional Investment Centers are important in guiding and assisting entrepreneurs. He said universities and vocational training programs should be better aligned with job market needs to create long-term employment.
At the event, Salmane Belayachi, Director General of the Regional Investment Center Casablanca-Settat, presented the incentives offered under the new framework. He explained who is eligible and how to apply, noting that the process is now simpler and fully online, making it easier for entrepreneurs to apply and track their requests.
The information caravan began on November 26 in Sidi Bennour and later traveled to Berrechid, Nouaceur, Benslimane, Casablanca, and Mohammedia. The initiative reflects the government’s broader strategy to decentralize investment promotion and ensure that entrepreneurs across Morocco’s regions can access support tools that encourage business creation, expansion, and long-term economic development.